Tag: collaborative strategy


When I read that two automotive giants, Toyota and Mazda, are looking to collaborate by sharing their technologies, I thought that it pretty much reflected business norm. But then I reminded myself that in reality collaboration between competitors on such a deep level is not a simple process. […]


Some people have worked out long time ago that, at the very least, collaboration equals saving. In itself, this may be all that is needed for a collaboration to produce the desired outcomes. Personally I think might be cutting it short of the full potential that a collaborative […]

Out-collaborate your competition!

It is very rare now to read about collaboration in a business context without the point being made that collaboration is ‘new competition’ or a form of ‘co-opetition’. This is true. It is also true that despite a growing number of business leaders becoming seriously engaged with this […]